One employee missing your important email and asking questions could be brushed off as an honest mistake. But when the second, third or fourth person does the same thing, you may find yourself exhaling sharply and exclaiming “just read my email!”.
It could be that they simply didn’t read your email. With email being a popular form of communication in businesses, it’s possible that yours was lost in a sea of many others. Or perhaps they scanned it and missed some vital points of information. Regardless of how it happened it can be frustrating and counter-productive to repeat the message over and over again. Especially if it is an important update relating to your business.
The problem of oversharing in internal comms
Of course, another scenario is that everybody received your email but perhaps it wasn’t very well received. Could you be oversharing with your internal communications?
For example, Tesla CEO Elon Musk has been criticised for some all-staff emails. In one early morning email, sent at 01:20 am to be precise, he admitted to there being other companies who can offer a better work-life balance and urged employees to do everything they can to advance the cause. (Tesla’s, that is).
Then there’s the Australian boss who let his anger get the better of him in an outrageous email rant sent to all employees. Listing the misdemeanours of “five to six” employees and threatening a risk of being “fired and slung out the door in under three months” if they didn’t pick up their game. Yikes!
Tips for communicating with your workforce
So how should you communicate with your wider workforce, and what is the key to effective communication with employees?
First, it’s a good idea to consider your audience. Does everybody need to know or only those concerned? Is your message clear and concise? Use plain English and try to avoid overcomplicated terms.
If your communication includes employee conduct, such as our Australian example above, this should be dealt with privately and on an individual basis. Timing is also important. Catch up on some sleep and save the 1am emails for 9am. You can revisit your draft with fresh eyes before hitting send.
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